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Dia color is an alkaline demi-permanent gloss colour with no ammonia*. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 91% natural origin ingredients**, and up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing. Exclusively for professional use. The end of dull hair is here.
WHAT IT DOES:
• Provides up to 70% grey coverage
• Enhances hair with 3x more shine***
• Lifts up to 1 level with alkaline technology, with no ammonia*
• Adds reflect and dimension for all hair types and textures
• Enables customizable results with a large intermixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones.
DEVELOPER PRO TIPS:
You can use any Dia Activateur Developer with Dia color (1:1.5 mixing ratio). For best results, we recommend:
• 6-vol. Dia Activateur Developer for soft tone on tone colour deposit
• 9-vol. Dia Activateur Developer for standard tone on tone colour and maintenance
• 15-vol. Dia Activateur Developer for strong colour deposit and optimal grey blending. For up to 1 level of lift.
