L'Oréal Professionnel Serie Expert Curl Expression Clarifying & Anti-Build Up Shampoo for Curls & Coils 300ml

Cleanse your curls the pro way with the Serie Expert Curl Expression Clarifying & Anti-Build Up Jelly Shampoo. Enriched with Glycerin, Urea H and Hibiscus seed extract, this shampoo helps to gently remove daily accumulated build-up with a quick foaming, lightweight texture whilst providing moisture. Suitable for curls and coils. Silicone free for a natural touch.

Enriched with highly concentrated actives: Glycerin 2%, Urea H & Hibiscus Seed. Glycerin is a plant-based humectant that holds onto water for long-lasting hydration on the driest of fibers. Urea H, naturally present in the skin, works to both retain hydration and reinforce the hydrolipid barrier. Hibiscus Seed, extracted from the heart of the hibiscus flower, is a super rich natural source of amino-acids and high-grade vitamins.

Co-developed with 4 international curl and coil experts: Titus Magida from South Africa (@call.me.titus), Vivi Siqueira from Brazil (@vivi_siqueira), Derick Monroe from the United States (@derickmonroe) and Elodie Euston from France (@elodieeuston).

Pro tip: Use it after you have done a heavy leave in layering since the last shampoo.

Over-view 

• Cleansing and clarifying anti-build up shampoo for curls and coils
• Gently eliminates build-up whilst providing moisture
• Silicone-free for a natural touch
• Concentrated with Glycerin, Urea H & Hibiscus seed extract
• Co-developed with curl experts