When hair is damaged, its molecular structure, composed of peptides, is compromised. But most peptides are too big to be reinjected into the fibre, making damage almost irreversible.
Scientific discovery – Absolut Repair Molecular. Help repair molecular hair damage and restore hair's original strength*. For the first time, L’Oréal's Advanced Research team successfully managed to decompose peptides, to inject their components separately into the fibre**. Once inside, they reform & rebuild the molecular structure of the hair.
More than surface repair, it is inner molecular repair. This exclusive rinse-off serum, highly concentrated with 2% Peptides bonder + 5 amino acids, rebuilds the hair molecular structure to restore its strength, elasticity and movement.
Inspired by ultra-potent skincare serums, it goes beyond regular repair masks and deeply penetrates into the fibre to rebuild its molecular structure with no superficial coating.
Instantly, hair is visibly transformed: shine and smoothness are dramatically improved.
Its serum-like texture is immediately absorbed into the fibre and provides molecular repair with no weigh down.
For all damaged hair textures, colour-treated, lightened & natural hair.
This range has been co-developed with 3 repair experts: Adina Pignatare @adina_pignatare from the US Mike Julliard @loungecut from France Barbara Rabelo @barbararabelo_ from Brazil
*Instrumental test on rinse off serum. Amino acids & peptides bonder Instrumental test after 15 applications of rinse-off serum Consumer test after application of shampoo + rinse-off serum + leave-in mask Instrumental test after application of shampoo + rinse-off serum.
